The hypodermic needle is a theory which suggests that the things shown through media can influence the way that people view others or topics, perhaps setting a stereotype. This is shown through a psychology study by Bandura which includes the Bobo Doll. In this study two groups of children were shown a model acting differently to the Bobo Doll; one group had seen the model acting kindly and the other had seen aggression. It was shown that the group who saw the aggression repeated the actions and they had therefore been influenced by what they had seen.
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| Bobo Doll experiment |
This is shown in the media by things such as news articles where Islam supporters are portrayed as terrorists as the news shows only this side towards them. It was also shown by Hitler. Many people supported Hitler despite knowing his ideas and this could have been due to the fact of propaganda and how that portrayed Nazi's to be powerful and successful people.
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